Pro Infirmis: Get Closer 

This video shows a harsh reality.

Pro Infirmis conducts an experiment: there are only a few people who don’t have empathy with disabled people. Nevertheless, the passenger seat in the public bus next to Fabian often stays empty. Handicapped people are a regular part of our society. 

So, get closer.

For more creative ads and campaigns, check the ADS category of my blog.